Hey, I’m Rob — and if you’re anything like me, you probably have a desk full of gear, apps you swear by, and a constant itch to make stuff. Over the years, I’ve tested a lot of tools — shiny apps, cool gadgets, expensive software — and most of them didn’t last. But there are a handful that have earned a permanent spot in my weekly workflow. These tools help me create faster, stay organized, and actually enjoy the process. Here are five tools I use every single week — and why they might become your go-to gear, too. 1. Notion – My Brain on a Page Notion is my digital headquarters. It’s where I keep everything — blog post drafts, project ideas, client notes, inspiration boards, and even my weekly grocery list. It’s endlessly flexible, which is both a gift and a trap. But once you set it up right, it becomes indispensable . Why I use it: I built out a content calendar system where I can track ideas, drafts, publish dates, SEO notes, and performance I maintain swipe files fo...